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https://www.uniguide.com/author/hyejunepark/Hyejune Park is the assistant professor in the Department of Design, Housing, and Merchandising at Oklahoma State University. She teaches fashion merchandising with courses on visual communication, digital retailing, and global sourcing. Her research has addressed the questions related to consumers’ interactions with technology in the retail merchandising context, and consumers’ sustainability-related perceptions and behavior within the apparel industry.